Branding Guidelines

Logo

We are very proud of our logo, and we require that you follow these guidelines to ensure it always looks its best. Our logo is the combination of a simple and modern wordmark (IntraPoint) with the icon (ip).

IntraPoint
IntraPoint
IntraPoint
IntraPoint

Icon

In cases when the IntraPoint brand has already been established we simply use the icon on its own. While the icon can exist without the wordmark, the wordmark should never exist without the icon.

ip
ip

Colors

IntraPoint has always been blue, and that won’t change. While embracing a much more colorful language in our brand communications, IntraPoint Blue is and will be our primary color.

Primary
#005694
R0 G86 B148
C100 M71 Y14 K2

White
#FFFFFF
R255 G255 B255
C0 M0 Y0 K0

Secondary
#9DB13A
R157 G177 B58
C44 M16 Y100 K1

Primary Light
#4C82C5
R76 G130 B197
C72 M44 Y0 K0

Gray Light
#F8F8F8
R248 G248 B248
C2 M1 Y1 K0

Secondary Light
#D0E36A
R208 G227 B106
C22 M0 Y73 K0

Primary Dark
#002E66
R0 G46 B102
C100 M88 Y36 K29

Black
#000000
R0 G0 B0
C75 M68 Y67 K90

Secondary Dark
#6C8200
R108 G130 B0
C61 M31 Y100 K13

Brand support colors

Magenta
#AC4177
R172 G65 B119
C33 M89 Y28 K2

Magenta Light
#E071A6
R224 G113 B166
C7 M69 Y4 K0

Magenta Dark
#79074b
R121 G7 B75
C44 M100 Y42 K29